Integrated Hotel Chains

Integrated chains develop and commercialise hotel products htat are consistent and homogenous. They exert their control either directly, by complete ownership of the hotel, or indirectly, through a franchise system or a management contract. All hotels in the chain carry the name and insignia of the chain.

The main integrated hotels originate from the United States, although the French group Accor is ranked fifth in the world in terms of size.